When the project was unveiled in 2010, Google devised a unique compensation system that tied the project's value to employee payments. As a firm previously funded by advertising, Google needed a new way to incentivize employees.
But the payouts grew so big, reported Bloomberg, that the engineers on the project worried less about job security and took jobs elsewhere, lured by starting their own firm. Google was upping its pay when the team achieved new goals, and talent started to leave, even though the project hadn't actually produced a publicly-available autonomous car.
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