Will Smartphone AR Stunt Virtual Reality's Growth?

Will Smartphone AR Stunt Virtual Reality's Growth?
AP Photo/Kin Cheung

T.J. Miller's Erlich Bachman from HBO's Silicon Valley isn't necessarily known for his business prowess, but his assertion that virtual reality is a hotbed of hype right now in Silicon Valley is right — the real question is where it goes from here.

Virtual reality can and will continue to find a hold with gamers who don't mind paying a premium, but recent developments surrounding smartphone augmented reality may make it more difficult for VR-makers to find traction amongst more casual consumers.

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