Niantic's Pokémon Go, an augmented reality (AR) app that integrates the digital and physical worlds to allow users to see and catch Pokémon, quickly became a global phenomenon when it was released last summer. It soon became the biggest mobile game in U.S. history, on the path to reaching more than 75 million total installations within three weeks. To date, Pokémon GO is AR's biggest success story and most notable app, but it has not been all fun and games.
The craze has faded to some extent, but it remains one of the most popular mobile games with about 65 million monthly active users.
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