I would regard Marshall's warning as more ominous if he didn't couch it in these terms: “Google is a big, big problem. So is Facebook. So is Amazon.” You see the same thing in an article from the pro-Trump Right arguing for trust-busting against the Big Five tech firms, which proclaims that “Apple, Alphabet (Google's corporate parent), Microsoft, Facebook, and Amazon…are the new Robber Barons.” So Google is a monopoly that controls everything—and so is Facebook, and so is Amazon, and so is Apple, and so is Microsoft. You see the problem? Each of the Big Five can't be the monopoly that controls everything.
To be sure, each of these companies has areas where it has become dominant. But that is the result of often brutal competition in which each has tried to steal some of the others' core business.
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